The force that is Kylie Jenner continues to wreck havoc in our collective spaces!
They say Instagram is for those with picture-perfect lives and you certainly would agree if you knew that each post you uploaded on the platform could fetch you at least $1 million? Kylie Jenner’s social media influence is certified worth over $1 million- per post!
That’s the worth each of Kylie Jenner’s IG posts have at the moment according to D’Marie Analytics, thus making her the “highest-valued influencer currently on social media” ahead of Beyonce who previously held that title.
This comes off the fact that one of Kylie’s posts holds the record for most likes, the 108 million users who follow her, and most of all, the high number of engagement in the form of comments and video views each of her posts attracts.
Kylie’s photo in which she was holding her baby, Stormi, racked up 17.9 million likes while a video which documented her pregnancy and childbirth was viewed 90 million times.
Meanwhile, each photo with Stormi in them has gathered over 10 million likes each as well as at least 125,000 comments – a couple of such photos were even able to get over a million comments each.
Recall earlier this year how Snap’s shares fell by over a billion dollars right after she complained about the new user interface of the company’s app, Snapchat. Although she had initially said she’d stopped using the app, Kylie soon made a U-turn about that.
If you’re still wondering how all these can become real dollars, imagine Kylie releasing a new product from her cosmetics line and posting an announcement on Instagram. Bambam selling 5,000 of her product would be child’s play compared to the thousands Kylie would sell off that one announcement within hours.
Now that’s influence!